The main objective was to offer visitors to the Schleswig-Holstein state parliament an interactive opportunity to take photos of themselves in front of a historical backdrop and create a personalized experience. In addition, the interactive quiz was intended to allow visitors to playfully expand their knowledge of the state parliament and further identify with the political process.
The idea was to set up photo booth , which allows visitors to take photos of themselves in front of various backdrops in the Schleswig-Holstein state parliament. With the help of AI background release, users could be transported in real time to various historical backdrops such as the state parliament building, election posters or the lectern in the plenary chamber. In addition, an overlay with the state parliament logo was placed to strengthen the brand presence. Visitors had a choice of different capture options, including Boomerang, GIF and single photo, to create unforgettable memories. An interactive quiz on an additional touchscreen offered visitors the opportunity to test their knowledge of the Landtag and further engage with the topic in a fun way.
The UpReach Lite photo booth was used to implement the project. The hardware was strategically placed in the Schleswig-Holstein state parliament to provide visitors with easy access. The photo booth was equipped with an AI-based background release to give users the opportunity to put themselves in different historical settings. In addition, an overlay with the Landtag logo was added to strengthen the brand presence. Visitors could choose between Boomerang, GIF and single photo to capture their individual memories. The data query was GDPR-compliant to protect visitors' privacy while collecting relevant information. The interactive quiz on an additional touchscreen offered visitors an entertaining way to test their knowledge of the state parliament and further engage with the political process.