Honda

Honda used the photo booth UpReach Twist at INTERMOT 2022 for an interactive and unforgettable brand experience and attracted numerous visitors.
Customer
Honda
Services

Creating an interactive experience with the UpReach photo booth Twist

Development of customized software designs

Use of AI for background clearance and digital overlays

Comprehensive graphic design for the trade show and follow-up e-mail

Goal

Honda wanted to impress at the 2022 INTERMOT show with an innovative display and chose the UpReach photo booth Twist to spotlight its latest motorcycle model while captivating show visitors. Find out more about our trade fair marketing.

Idea

The idea was to offer visitors an experience where they could not only virtually "test ride" Honda motorcycles, but also pose next to their racing idols. Our in-house UpReach software from photo booth made it possible to create realistic and dynamic images. Discover our photo booth software.

Implementation

Individual software solutions were used to cut out backgrounds and replace them with dragon banner scenes. The photo strips could be printed directly on site or sent digitally. UpReach took care of the entire graphic design for the trade show marketing and post-event communication.

1.456
Sessions
86 sec
Interaction
3.199
WhatsApp Shares

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